Collette Avital wonders "if the best way to encourage tourism is by advertising sex". No, obviously not. That's why advertising companies don't spend billions of dollars a year inserting hot women into their ads. It's also why there's no such thing as the expression "sex sells":

That little bit at the end - about the potential for sex with blisteringly hot women won't be enough to overcome the average male's disgust over Lebanon II - totally sensible and relevant, and not at all cheap kneejerk anti-Israel media coverage.

We're just surprised that the Israeli MFA stumbled onto the idea that you can sell Israel by showing that it's crawling with hotties. That's such an original idea.

References:
* FEMALE ISRAELI SOLDIERS POSE SEMI NAKED FOR MAXIMUM MAGAZINE [CSPANJUNKIEdotORG/ YouTube]

Previously:
* Israeli Hottie Wednesdays - Hey, That Maya Buskila Girl Is Kind Of Cute [Video]
* Israeli Hottie Wednesdays - A Hot Israeli Chick On A Jetski [Video]
* Finally Some Decent Israeli Public Diplomacy (Plus: SCORE!!)